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The number of smokers has gone down–fewer than one in five adults now smoke in the US, which is about half as many smokers as there were 50 years ago. Despite this, cigarettes kill more than 400,000 Americans every year. But the solution is at hand: make nicotine less addictive.

Most of us don’t realize it, but the Family Smoking Prevention and Tobacco Control Act, signed in 2009, give the FDA the power to establish tobacco product standards including "provisions, where appropriate, for nicotine yields of the product." The thing they CAN’T do is require that nicotine levels be reduced to zero–but it can reduce them to NONaddictive levels.
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Although Big Tobacco is creating a product that is totally bad for us, while $600-billion pharmaceutical industry is selling hope, they tend to use the same tactics–especially when it comes to lies.

Doctors don’t like to admit it, but often they don’t have any idea whether the drug they’re prescribing will work or not because the drug companies keep this information secret.

The Economist quotes researcher Ben Goldacre as saying, "Medicine is broken (and) the people you should have been able to trust to fix [its] problems have failed you."
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Most of us now realize that smoking leads to lung cancer (and other diseases), but not everyone realizes that tobacco companies HID this data for years. A new analysis of tobacco industry documents shows that Philip Morris manipulated data on the effects of additives in cigarettes, including menthol, obscuring actual toxicity levels and increasing the risk of heart, cancer and other diseases for smokers. This data provides evidence that hundreds of additives, including menthol, should be eliminated from cigarettes on public health grounds.
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