Clunkers & cars of tomorrow – People may look like their dogs, but they IDENTIFY with their cars (especially their old ones) and have a hard time saying goodbye to them, even when the government institutes something like the Cash for Clunkers program. And maybe your NEXT car should go to driving school (instead of you).
With dogs it’s friendship, but with cars, it’s anthropomorphism: the tendency to ascribe human attributes to an inanimate object. PhysOrg.com quotes psychologist Norbert Schwarz as saying, “Everyone knows someone with a beat-up old car that they just can’t bear to get rid of, even as the car becomes unreliable and begins to act with ‘a mind of its own.'”