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The Reason Things Seem Sexier Now

The portrayal of women in the popular media over the last several decades has become increasingly sexualized, even "pornified." The same is not true of the portrayal of men. This could be a reflection of what's happening to women's lives in this economy.

These findings may be cause for concern because previous research has found sexualized images of women to have far-reaching negative consequences for both men and women. Two sociologists studied this by examining the covers of Rolling Stone magazine from 1967 to 2009. Why Rolling Stone? Sociologist Erin Hatton says, "We chose (it) because it is a well-established, pop-culture media outlet. It is not explicitly about sex or relationships; foremost it is about music. But it also covers politics, film, television and current events, and so offers a useful window into how women and men are portrayed generally in popular culture."

After analyzing more than 1,000 images of men and women on Rolling Stone covers over the course of 43 years, the researchers came to several conclusions. First, representations of both women and men have indeed become more sexualized over time; and, second, women continue to be more frequently sexualized than men. Their most striking finding, however, was the change in how VERY sexualized images of women--but not men--have become.

Hatton says, "What we conclude from this is that popular media outlets such as Rolling Stone are not depicting women as sexy musicians or actors, they are depicting women musicians and actors as ready and available for sex. This is problematic, because it indicates a decisive narrowing of media representations of women."

This is especially odd because during this period, a record number of women became heads of government and business CEOs. Could this be due to a sense of fear and uneasiness on the part of (male) magazine editors?

Are women overly sexualized in Whitley Strieber's books? He hopes not--and he's giving away a gorgeous, NON-sexy, signed bookplate with each one!

What appears to be happening is that women have a need to become more aggressive, more overtly sexual, as men have become more and more feminized.

Young men in there 20's and 30's appear to have less interest in getting married, and having families, satisfied with the occasional hook up, and spending time playing video games with male friends.

Exposure to feminizing chemicals in herbicides that contaminate all most all tap water and non organic food, seems to be part of the problem. As well as male awareness that father hood can result in life long penury to the state through exorbitant extraction of their income in the form of child support payments.

This along with women typically growing up in homes without a father, has resulted in an increase in aggressive behavior in women, as the number of suitable male partners is perceived by them to be in decline.

agree fully, gerald. penury is a great word to use in your comment. most women want to be in charge and dictate the rules, how else do women justify it, by having many children to different men. men do not care to feel good for a short time, knowing the consequences!
only men get to be curified by society as though all is the mans fault for having children with no marriage! this can not stay to punish just the men! women are bringing this problem on and judges in the court are supporting the wrong. women are not being rape but acting on this as income support. not good! we all pay for it in many ways!!!
with women fighting for equality, all the same rights as men, should they not be treated the same in all areas? it seem women want all their many options open endes, while men are disposable when many women feel they are used up...Equal? forget it! it is a womens world, to manipulate as they are doing now.

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